Corinne's Portfolio
Unlocking the Severn
Welcome to my projects page! Here you’ll find a selection of the work I produced for Unlocking the Severn.
View my Unlocking the Severn journal
Click on the button below to take a look at my journal. This showcases my monthly roles and responsibilities during my first year on the project (between June 2021 and May 2022). Or scroll down to see some of the individual campaigns I have worked on as part of the Unlocking the Severn team.
Branding and Style
In this project, I take you through the branding guidelines for Unlocking the Severn. From logos, to getting that colour palette just right, to adding a pop of personality, you can see how Unlocking the Severn stays true to its brand. I also give you an example of how I used our brand guidelines to create a logo for one of our campaigns.
Filming
We worked with a professional filmographer to produce a short film, celebrating the completion of Lincomb fish pass. Lincomb was the third fish pass to be completed, but the most northerly pass. Meaning it would be the final pass our migratory fish would travel through to get to spawning habitat beyond - a big deal!
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Social Media Strategy
Building a good social media strategy means setting achievable goals, understanding your audience, choosing the right platforms, and being true to your key messaging. Read about Unlocking the Severn's social media marketing strategy in my report below. Find out how I used our socials channels to engage our digital audiences.
Follow Unlocking the Severn:
Social Media Campaign
May is one of the busiest months in the Unlocking the Severn calendar. The twaite shad are migrating up the River Severn, scientific monitoring is in full flow, and there are plenty of events and activities to promote. Take a look at the Severn Shad Run campaign I designed and ran for the project.
Video Project - Fish Films
Have you been to Diglis underwater viewing gallery in Worcester? The new window into the river allows visitors a glimpse into the world beneath the surface of the River Severn. During the spring migration, our scientific monitoring cameras captured lots of footage of fish swimming through Diglis fish pass. I used these to produce videos for socials and our website, showing the array of wildlife we have seen.
